Illustration created for Transperth, as part of their marketing around Calcio Italiano. Calcio Italiano brings four of Italy's fiercest football rivals to play in Perth. AC Milan, Inter, Juventus and Palermo touchdown in August 2026 for a series of matches, exclusive to Perth.

This campaign focused on highlighting Transperth as the easiest way to get to the games. We riffed on an old-school Italian tea towel (the kind you might find in Nonna's house), with the Italy boot kicking the Transperth-logo ball (sorry Sicily!). The rest of the map is filled with Perth references, fake football club logos and other easter eggs.

The campaign was run on digital and print mediums across Perth. Thanks to Matt, Belinda and the team at Moonsail for bringing me on board!